How Rubicon Global the “Uber for Trash”, and Forbes Named “Next Billion-Dollar Startup” Built and Scaled Their Recruiting Strategy
With a $800 million valuation, board members like Leonardo DiCaprio and David Plouffe, and big-name investors including CEO of Salesforce and the co-founder of Uber, Rubicon Global isn’t your typical start-up. Called the “Uber of Trash” by many, Rubicon Global is a cloud-based, full-service waste and recycling company focused on sustainability, based in Atlanta – not a tech company in the Silicon Valley. Instead of hauling individual companies’ waste within a particular area, Rubicon operates at an economy of scale. Using its proprietary technology, it works by connecting independent haulers with companies who need their trash picked up, and they don’t own landfills. Today, Rubicon has operations in all 50 states, and CEO Nate Morris plans to take his company public within the next couple of years. From serving the United States, Canada and Puerto Rico to adding an additional 18 countries in early 2016, their growth is extremely fast-paced. Of course, with this growth comes the need to be able to scale very quickly and create internal strategies to hire and retain talent.
Defined by employees, these seven-essential values guide everything Rubicon Global does: Be passionate, embrace learning, be humble and transparent, advocate for customers, do what you say, embrace challenge, and serve the planet. In this session, Victoria Thornton will share the how their talent acquisition strategy was built, and how they attract, engage, hire, onboard, and retain their talent including:
- Communication and Information, to ensure the new hire is able to make an impact in the first 90 days and everyone is on the same page about what skills and qualities are needed.
- Messaging and Sourcing, to be able to not only relate to find the right candidate but to also be able to relate to them on a personal level.
- Assessment and Interviewing, to find out if the candidate is right for the company, and also if the company is right for them, showing them the company culture, and how they would specifically be able to make an impact right away.
- Onboarding, giving new hires a streamlined, efficient, and FUN experience!
Learn more about Rubicon Global:
Why Did Leo Dicaprio Join A Garbage Start-Up—Literally? http://www.vanityfair.com/news/2016/06/rubicon-trash-disposal-startup
Meet Rubicon Global, The Startup Using Uber's Playbook To Disrupt Your Trash
Rubicon Global Lands on Inc. Top 25 Most Disruptive Companies List