Alex Putman, Founder, SPLICE
There is stiff competition in the world of life sciences for top candidates, and in this particular industry it seems that many fish in the same pond, and employees shift from business to business, due to their unique skillset. It’s more important than ever to be thought of as an employer of choice. That being said, perceived deficiencies in your hiring process, salary and benefits package, and even company culture can cost you the best candidates.
For example, many biotech professionals are attracted to the range of employment opportunities found in established sector hubs including San Francisco, New Jersey or Massachusetts. Companies located in other areas may have to take extra steps to highlight the advantages they offer over companies located in "hot" areas for pharma and biotechnology. This session will detail how highlight your company’s strengths and individuality and use it to compete for talent including: Identifying what makes you unique and the best place to work, how to communicate it with different branding strategies, and the best ways to reach your target audience.