Harry Griendling, Founder and CEO, DoubleStar
For years, Marketing function have used demographic analysis to target and capture new customers. These same analytical techniques can be applied to talent markets, enabling recruiting functions to more accurately target their recruiting efforts and increase their candidate flow in their most critical areas of talent needs. Attendees will learn how to:
• Quantify the demographic characteristics of your local RN talent market
• Use market data to determine your direct recruiting strategies
• Discover market share and market penetration rates
• Stop “recruiting into air” and use more pinpointed messages and event-driven networking sourcing strategy foundation.
• Educate hiring managers using facts and data as opposed to opinions and anecdotes