2011 eCommerce Assessment

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To assist retailers in evaluating their overall customer experience, Deloitte performs an annual assessment of the business capabilities of the online channel. By performing this assessment, Deloitte is in a unique position to help retailers examine eCommerce market trends and determine which online capabilities might be prime for investment. In our latest report, we evaluate the 100 largest Web retailers in terms of revenue as defined by Internet Retailer’s “Top 500 Guide” and assess the execution of 142 capabilities (e.g., site performance, branding and layout, shopping cart, globalization, social networking) across these sites.

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Source: Deloitte

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